20 December 2018 Chime acquires Method Communications to broaden US footprint and create a £20m ($26m) global technology practice
LONDON (December 20 2018) — Chime, the global sport, entertainment and communications group, today announced it has acquired Method Communications, a technology PR and marketing agency based in San Francisco and Salt Lake City.
Through the acquisition, Method will become part of the Chime Specialist Group, a family of best-in-class agencies that are challenging traditional agency models. It will grow the group’s technology practice billings to more than £20 million (USD$26 million) and cement its’ presence in the U.S. technology market. By aligning Method with Harvard, an award-winning European technology agency, and inEvidence, the customer advocacy specialists, Chime is building upon its strategy of creating a differentiated global marketing services network for the technology sector.
“David and his team have built an outstanding business by shaking-up traditional agency thinking,” said Jo Parker, CEO, Chime Specialist Group. “This has made them one of the fastest growing and most recognised technology agencies in the U.S., with an enviable client roster. The synergy with Chime’s challenger approach is obvious, and we are excited to bring together our global ambitions to drive impact and value in the technology sector and beyond.”
Method, which was founded by David Parkinson and Jacob Moon in 2010, has grown rapidly and established itself as the agency behind some of the most exciting technology companies in the U.S., including Check Point Software, Domo, Freshworks, New Relic, Pluralsight, Qualtrics, Traeger Grills, Vivint Solar and Vivint Smart Home.
“Like Method, Chime has built its success on challenging outdated thinking. Since day one, we have had a goal of creating the best technology agency in the country, with the best team and clients in the industry,” said David Parkinson, CEO of Method. “From our very first conversations with Jo and her team, it was apparent that we shared a unique focus on culture, values and vision. We are thrilled to be part of Chime and anticipate a phenomenal partnership as we move forward.”
Louie St Claire, CEO of Harvard added: “Technology is now at the heart of every major global narrative. Delivering best practice PR and marketing to brands leading those narratives requires a global footprint. With Harvard in Europe, Method in the US and the global coverage from inEvidence we have a proposition to deliver across the globe and build something truly differentiated for brands with a technology story to tell, wherever they may be!”
Method, Harvard and inEvidence will report into Chime Specialist Group CEO Jo Parker, who also serves as the Chief Operating Officer of parent group Chime. Louie St Claire, CEO of Harvard, will step up to chair the newly-formed tech group to co-ordinate global collaboration across the network and build out its global technology proposition.
About the Chime Specialist Group
The Chime Specialist Group has best in class agencies across technology, financial services and sustainability. Operating across the world with offices in London, New York, Santiago to Singapore with over 250 people.
Method is the communications catalyst for breakthrough brands and category leaders. Founded in 2010, Method helps its clients share their ambitious visions with the world. As The Holmes Report’s 2016 Technology Agency of the Year, we produce award-winning results from Salt Lake City and San Francisco. To explore how Method Communications creates engaging storytelling and compelling narratives for highly successful brands, visit methodcommunications.com or connect through LinkedIn, Facebook, Twitter or Instagram.
Harvard is an award-winning PR & Marketing consultancy that works with brands who use technology to effect change. From global giants to the coolest start-ups, every one of our clients puts technology at the heart of what they do to leave a lasting impact. We exist to help them tell their stories in the most imaginative ways possible, and take them to the right people, in the right places, time after time.
inEvidence is the specialist customer advocacy and reference agency within the Chime Specialist Group, part of Chime Communications Limited. inEvidence helps its clients build their brand and grow their business through customer stories, closing more business, more quickly.